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DIC.GEN 2015

V

American-style. There is also the

possibility of having an attendant, for

the preparation of the eggs at the time.

The alternative is the hard-boiled eggs,

which create less managerial problems

and for the period of the service can be

kept at room temperature, with their

shell.

Franco Aliberti, ex pastry chef

of Massimo Bottura from Osteria

Francescana in Modena and now a

partner with Andrea Muccioli in the

restaurant-bakery-café Hooray Riccione,

tells us that even in his club’s proposal

brunch is getting excellent results. “On

Sunday we get to do 50 to 70 brunch

(and are mostly families) at a price of 20

euro each. Selections of breads, buns,

cakes, our leavened, yogurt with various

cereals, small selection of cheeses

and meats, smoked salmon, two eggs

to taste, side by side with sausage or

bacon, as well as various beverages.

Next to this we also have brunch

exclusively sweet or the proposal for

the children, for which we also prepare

pancakes. With good organization, also

offering much choice, do not discard

anything. The fried egg for example

prepare it by separating the egg whites

and cooking them making a paste with

milk, salt and pepper and is cooked in

the oven, so that it is slightly curdled

but not too much, to which then we

match the red terracotta slightly. Even

the omelets are prepared in advance

and filled with a filling that we keep

ready in a siphon, held in a water bath.

All very organized and programmed to

spin the service quickly and without

throwing anything.”

As rich, but more international, is the

brunch that was recently introduced by

Asola. The restaurant is located on the

top floor of The Brian&Barry Building,

in the heart of Milan. Here Chef Matteo

Torretta offers a different brunch every

Sunday, as a sort of gastronomic journey

between the flavors and cuisines

from around the world: specialties

from Italy, England, Spain, the United

States... plus the corner “veg” where

are presented light and healthy dishes

based on vegetables. A proposal that

aims to stimulate Italians to try a

different dining experience, but also

to welcome the tourist with the flavors

of their country: a formula that is more

interesting and closer to Expo; the

resulting massive influx of tourists

visiting the city.

The ideas are not lacking, the desire

of consumers to enjoy a bit ‘of time

itself is real; brunch may be time to

consumption still to grow.

Omelette, a “classic” of brunch

The typical preparation of brunch is

omelets, which according to the rules

of classic cuisine should be slightly

bemuses, i.e. not too cooked in the

center.