FEB. MAR. 2017
VI
MAGAZINE
the most interesting. “It has a great
tradition and is also known by the
least interested” while his “is read
by the gourmet or foodie which seek
a narrated guide, the more curious
customers interested in learning”.
Tips for those who want to be
reviewed? “We also have complaints
from restaurateurs who consider
themselves to be neglected and which
I take into account every November
when I compile the list of restaurants
to visit for the next edition. However,
experience has taught me that it
is difficult for a good restaurant
to go unnoticed”. Characteristic of
the Guida dell’Espresso is the score
based only on the cuisine “while the
considerations regarding service and
location location can be found in the
text. This is to prevent a restaurant
with modest cuisine but a beautiful
location having the same score as
one with amazing food but a modest
location”.
“The debate on the validity or
otherwise of the paper guides in the
internet era has now gone on for
some time – says
Laura Mantovano
,
Editorial director of the Gambero
Rosso guides -. However, taking
everything into account what does
continue to make a difference is
the number of stars, hats and forks
exhibited in the review. Today you
can claim the distinction of being
the first restaurant in the world
for TripAdvisor or rather for its
customers, but a serious guide, the
fruit of the labour of a year by a team
of professionals who have the ability
to make comparisons and draw up
reviews as objective as possible,
constitutes a guarantee for both the
customer and restaurateur”.
A 360-DEGREE RATING
So what do the guide inspectors
judge? The ingredients, the chef’s
skill, creativity, the balance and the
quality to price ratio. But also the
atmosphere, the professionalism
of the staff, the service, the wealth
and mark-up of the wine list. In
short, the experience of the meal
in its entirety. Certainly, things
are more complex in detail. The
inspectors of the Michelin are a story
in themselves: they are considered
to be employees of gastronomic
criticism, compelled to comply
with a strict protocol in their
evaluation and this is often accused
of penalising the Italian approach
to the haute cuisine, which is more
imaginative and regional and without
standardised practices.
Sometimes what makes a difference
in the inspectors’ eyes are the details
which are not always taken into
consideration by the restaurateurs.
The menu should be consistent and
not too rich, limited to a few tens
of dishes. Encyclopaedic menus
are not viewed well. Fantasy in the
dishes is appreciated only if the
chef is able: there’s nothing worse
than a dish with three rows of
description that when served arrives
botched and indecisive. The tasting
menu must be a maximum of two
or three and should represent the
establishment’s best without giving
the idea of using leftovers. Highly
appreciated is the ad-hoc pairing of
glasses at a fixed and correct price.
Dishes for vegetarians and vegans or
suitable to various diets are worthy
of a bonus. Information on possible
allergens among the ingredients
is also considered important. The
“extras” in a menu are also very
important. A welcome from the
chef is always appreciated, as is the
pre-dessert and petit fours endings.
Small courtesies for guests which
do not go unnoticed. The bread
basket is fundamental, which must
be done in-house (or by a trusted
baker which should be indicated and
acknowledged) and composed of
various types. Packaged breadsticks
are banned, the most effective “star-
killer” known. Even the oil cruet
is to be avoided. The oil must be
bottled Italian DOP or IGP extra-
virgin olive oil and labelled to
guarantee the identity. Ideal also
would be a list displaying different
types of oils to match various dishes.
An assortment of at least three or
four types of vinegar and salt is
also effective. The wine list must
be sufficiently rich and assorted,
deep (i.e. with various vintages for
the major labels), with varieties
suited to the type of cuisine offered
by the restaurant, an adequate
representation of the local wine
without an excessive mark-up. A plus
is an adequate by-glass choice which
supplies the wants of both the single
client and the couple. The list must
also be constantly updated: to avoid
the situation where the labels offered
are unavailable when requested.
The service must be professional
and careful but not too insistent. The
maître d’ and waiters of a perfect
restaurant should satisfy every
desire of the customer even before
it is expressed. A patronising or too
familiar approach must be avoided, as
often happens in Italy. Every member
of staff, even if temporary, must know
the menu by heart in such a way as to
be able to respond to any questions.
Dirty dishes must be removed as
soon as possible, the table frequently
cleaned and the glass promptly filled.
Finally, the bill. It must be correct,
without undue or mysterious service
or cover charges. It is forbidden
to charge the aperitif which was
thoughtfully given at the beginning of
the meal with the implication it was
offered.




