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oct.-nov. 2015

VIII

areas of the world. “We are present in

major production areas: the Balkans,

Poland, Russia and the Baltic countries,

South Africa and even China, where we

have a factory in Yiunnan, at the foot

of Tibet - says Giorgia Reniero, Foreign

Commercial Marketing of Greens Food

-; from June to October we go where

the harvest is better. Italy is among

the largest consumers in the world of

mushrooms, but domestic production is

low, and prices prohibitive.”

SELECTION. In order to offer to the

Italian owners of restaurants availability

throughout the year of mushrooms,

Cooperativa Italiana Catering places an

emphasis on the process of supply of

frozen mushrooms.

“In October and November the leaders

of the sector frost visit major companies

and they get an idea of the quality and

price, considering the product to the

sight and smell, but also depending on

the consistency and size. The collection

changes every year depending on the

climate in the production areas. At this

point we give instructions to members

of the various types: for all types of

fungus, quality within the bands that

have all suppliers (extra, first, second

and third choice), we create a grid that

crosses quality and price, with the

different prices” says Roberto Zanobi of

Formasal.

“The quality control in the production

area, a first selection is made in the

collection center where the farms bring

the harvest. In the factory there is a

second control by experienced staff. The

freezing process takes place on the spot,

because it must be carried out within

two / three days from the collection,”

adds Reniero.

STABLE MARKET. The demand is

stable, although there is a greater

seasonal adjustment. “However, the

category fungus, in recent years there is

a tendency towards sizes to more easily

processed as slices and strip, requiring

defrost cleaning minimum” says Zanobi.

“Every area of Italy, then, prefer certain

varieties: with us in central Italy, for

example, is highly regarded in the

porcini black head, typical of Romania

and the former Yugoslavia, other areas

prefer light head, located mainly in

Romania, at lower altitudes.”

“The demand is constant throughout

the year - confirms Reniero - although

there is a peak between September and

December. Among other things we have

opened new channels such as farms and

new consumption opportunities as the

combination with the fish.”

ADVANTAGES OF FROZEN. In addition

to the obvious one to seasonally adjust

a fresh product that can be used only

a few weeks a year, there is also more

consistent quality because the fungi,

especially those rich, coming from a

selection, while the price is, for almost

all types, significantly lower than the

fresh. The weather conditions, which

strongly influence the collection,

also determine a price change: “The

response we have just finished

collecting: a very warm year generally

leads to more mushrooms, then the

price of extra salt while years in which

you have collected healthier lowers

the price of extra salt and the second

choice,” explains Zanobi. But everything

takes place within a range contained.

WHOLE, CUBES OR FLAKES? “The

type - says Zanobi - is chosen according

to use in the kitchen: between the

mushrooms, the chopped has the

taste and smell of the fungus but not

recognizable, is used on pizzas and

risottos, while the stacked shows in the

fungus its entirety, and any bacature are

evident. It is the reason why many do

not like the whole, you cannot check

inside. All the catering for soups and

sauces uses the mixed mushroom: have

a base of various mushrooms with

some porcini mushrooms that partially

releases the characteristic smell.”

The chef who’s liked by

TripAdvisor

Ferdinando from Moia Hostaria Blue

Grotto of Maggiate Inferiore, on Lake

Maggiore is keen to clarify that. “I feel

like a host of years ago: people who

come into my restaurant should feel

at home and go out satisfied.” One

approach, that of “charging a little ‘less

but not at the expense of quality” that

took him away, “we got the Certificate

of Excellence from Trip Advisor,

and in my area are second only to

Cannavacciuolo.”

We talk about mushrooms. “I use them

a lot, I have them in the menu all year

therefore use the very frozen. Porcini

mushrooms in particular lends itself

well to freezing, unless the chanterelle

which tends to become woody. When

you buy mushrooms, you must be

checked cold chain. There must be

no ice crystals. Sure, you have to have

several precautions in cooking them,

because they tend to make a lot of

water. “ What types pass through its

cuisine? “Using the mixed mushrooms

or second choice for sauces, cubes for

pancakes and braised, the slats for the

risotto, which I like to add some porcine

whole, small, for aesthetic reasons.”

It is a food that lends itself to evening

theme: “Tonight, for example, I have a

dinner based on mushrooms: at the time

I got only a table of two.”

Formasal srl

S.S. Cassia Nord Km.86, Viterbo VT

Mr Roberto Zanobi

Tel. 0761 251349

Area served: Viterbo Rome, Perugia,

Terni, Grosseto

Employees: 55 plus 18 representatives

Turnover: 18 million euro

Email:

info@formasal.it

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