Qualitaly

June July 2015

but it is a future that concerns us all

and especially concerns the younger

generation.

So Coop asked about the food of

the future and it does not only with

its institutional presence, but also

through a study commissioned to Doxa

in 8 countries around the world as

examples of different situations.

The research is divided on the

present and future. And the present

is characterized by its own style

food, as declares almost half of

the sample (45%), but is on the

path of globalization. Also emerge

alternative eating styles and somehow

transnational.

The Foodies (typical food and quality)

is 13% but in positions of I note also

the low-calorie diet (10%), believe the

healthy (10%), vegan (8%) or biological

(8%). Only a small part of the planet

seems reluctant to contamination, if

it is true that only 22% of the sample

declares to never eat ethnic food

and almost a quarter said instead of

consuming it often. 90% of Germans

and British claims in fact eating ethnic

often or sometimes, the more skeptical

are the Brazilians and Italians.

Food tomorrow: taboos fall down.

“There is a certain optimism stated

by respondents - said Albino Russo,

Head of Research Department ANCC-

Coop - but there is a clear awareness

of the change of food in thirty years,

and because the technology will make

a difference, both because of climate

change of pollution and population

growth.”

These drivers of change in the

perception of the interviewees,

will impact significantly above the

naturalness of food (64%) on its quality

and safety (62%), the same type of food

(60%). Just the expectation of such

great change induces specific concerns

about food handlers who eat (60%) and

the effects induced by environmental

pollution (53%). 72% of the sample

shows full awareness on the spread of

GM food.

Moreover worldwide consumers

surveyed do not provide for a

reduction of the amount consumed

(only in the UK and Germany predicts

a reduction in the frequency of

consumption of meat) while the diet

seems to move to a greater variety with

greater use of carbohydrates, fruits and

vegetables.

What’s in the pot of the future? Fall

many taboos. We will find GMOs (72%

of the sample shows full awareness

on their spread), many pills (75%) and

synthetic flesh (60%), there will be

bugs and algae anyway foods from

nutritional balanced. The most eclectic

and open to change taste the Indians,

the Chinese and the Brazilians, but

also 70% of Italians would try the food

in pills and 44% of our countrymen do

not even would pull back in front of an

insect. Against this, for all the fear still

prevails on the possible manipulation

of food (60%) and the fear of a planet

less and less controllable or on the

precipice environment (53%). 43%

indicates as his biggest fear is a food

too expensive.

At page 12

Mission: quality and

service

Thanks to the belonging to CIC, Noval

is characterized by a competitive offer

in the food and non-food areas.

“Quality products with an adequate

logistics”: these are the words that best

describe Noval, a company specializing

in the distribution of food and service

products for kitchens, bars, restaurants

and delicatessens, on the market in

Turin and province since 1973.

The company’s philosophy is to offer

an efficient and timely service. The

products are chosen carefully, paying

attention to quality. The warehouse

contains more than 2,500 references,

including fresh, frozen and preserved.

They range from rice and pasta from

flour, yeast and bakery products, oil

and vinegar to vegetables, tuna, the

anchovies and other species of fish

frozen, to fresh meat and eggs, in

addition to non-food kitchens and

refrigeration systems including. The

offer focuses on quality products,

keeping pace with the needs of

customers seeking solutions that enable

them to work better and faster; niche,

but at the same time easy to present.

Much progress has been made since

the activity started, over 40 years ago;

thanks to membership Cooperativa

Italiana Catering of which Noval is

one of the founding members. “Unity

is strength - says Italo Nebiolo, owner

of Noval and President of CIC - to be

competitive you have to increase their

size. CIC is a purchasing based in

Segrate, where a team of select products

and processes lists. So we can all have

products at more competitive prices and

pass on these benefits to the consumer.

“

With the assortment Noval has also

expanded its structure: in 2012 was

inaugurated the new warehouse,

bringing the covered area from 1500 to

5000 square meters. The inauguration

was an opportunity to open the doors

of Noval restaurateurs, who have had

the opportunity to meet not only the

company, but also its suppliers.

It has since become an annual event,

“The Open Day Noval - explains Sara

Nebiolo - is a show in which the world

of food comes into contact with the

producers. In this event the caterers

have the opportunity to see the latest

trends of a market that is evolving, and

we show them the full range of products

that we treated. So restaurant owners

can understand that there are not only

the representatives, but also a structure

that gives them support and guarantees,

speed and on-time deliveries. “

At page 14

Elbani Doc, for the

operators of the

island

It is the core business of the beverage

Elba Beverages, which makes service

to the customer on time their trump

card.

Elba Bevande can now boast of being

the only company in the foodservice

native of the Island of Elba. It was

created in January 1, 1999 by the merger

of Mario Giannoni and Spumelba Srl,

companies consolidated for years in

the beverage industry and catering.

The following year acquired another

company operating in the southern side

of the island.

As you might guess from the name,

drinks represent the company’s core

business. “Of the 8 million euro that we

bill every year - explains Angelo Cortesi,

one of the partners - 80% comes from

the beverage, the remaining 20% dry

packaged food sector. We do not treat

the fresh.” In the beverage sector, the

offer includes more than 65 labels of

mineral water and soft drinks 230, more

than 450 wines, 175 beers from around

the world and more than 600 liquors

and spirits. Within food, ranging from

magazine