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June July 2015

IX

as the famous stuffed olives, arancini

with tomato sauce, the “pennies” of

mozzarella breaded, the rice balls and

many more. Domenico Cellini, company

sales director, said: “The quality and the

classic recipes continue to succeed, with

those not mistaken. Among the wide

variety of top products arancine (thirty)

and a mixed bag with 5 references that

have the same cooking time, allowing

easy preparation by the professional.

Our range is wide and I must say that

we can work well on the arc of the year,

mostly in the north in winter, while

the South Italy increases especially in

spring and summer.”

“The challenge of the market - said

Antonio Di Lorito, owner of Mister Chef,

a member company of Montesilvano

CIC - for companies seems to be to be

able to adjust their proposals to the

new eating habits of consumers, who

have definitely changed. In addition to

the classic catering, very important to

us, we have many customers in bars,

pubs, resto-pubs and clubs where food

production needs to be programmed,

quick, tasty, fast, easy. In this context,

apart from the traditional cold cuts and

cheeses, delicious products work very

well, from the chips to the fried onion

rings and more. The important thing

is to have a wide range of proposals,

to allow also the local competitive

differentiation and often vary the

proposal.”

NEW HAPPY HOUR. Concorde also

Giuseppino Marinangeli, owner and

chairman of the board of CGM Surgelati

from Pollenza (Mc), who points out that

if the happy hour is a well-established

type of proposal, perhaps they are

changing the mode. “The self-service

counter in source-says - was an early

version of proposing a different kind of

drink; today are very popular platters

and trays to carry directly to the tables,

because in this way you have more

control over the amount consumed by

customers. In any case, in a well-made

drink should not miss the variety of

products. The richness of the buffet

stimulates the customer consumption

and makes the place attractive than

others; also mixing different types of

products are unable even to have an

average price of the product offered at

the buffet. That’s why our price lists

contain the average cost of a single

piece: this gives the possibility to

mediate the value of valuable products

of high cost with other lower cost.”

We also ask Marinangeli how palatable

and suitable product in the form of

Italian appetizer. “Very suitable, with

stable demand in northern Italy and

an increase in the center-south, where

the habit began with a little ‘delay.

As for us, we produce a wide choice

appetizer, from recepie of regional

Italian products in particular up to a

vegetarian products; This enables us to

meet various customer requirements,

to help organize also moments themed

type “regional” “vegetarian evening”

etc. No coincidence that our most recent

proposal is a line dedicated to finger

food that does not eat meat: 5 references

source vegetarian sold in a cardboard

mixed”.

Paolo Bucci, sales director of the Roman

Garbo Surgelati speaks of a “Very strong

trend toward snacking consumption,

and not only outside the home but

even in the domestic channel, which

has become an expression of the new

way of eating. As one of the leading

companies in the sector in this field,

we are particularly sensitive to this

trend and are making many product

innovations. Such as sage and caper

battered, pre-fried and frozen, two

real news in the field of appetizer,

which can be regenerated in the

fryer, in the microwave or oven. Our

flagship product is the flower pumpkin

battered, we produce with the heart

of mozzarella, according to Roman

tradition, but also “empty”, to make it

appealing to even more cross. What’s

more, we know that we are the first

in our field to have launched a line of

gluten-free appetizer breaded frozen,

packaged in trays and generable in

microwave. This is a solution that allows

the restaurant owner or manager of the

bar to serve a safe and protected from

cross-contamination, suitable for coeliac.

A line that includes zucchini flowers in

batter, but also croquettes and rice balls,

breaded mozzarella, potato croquettes

and cod fillets.”

An exciting opportunity to attract a new

customers segment, often in trouble

when he has to eat in public places.

Finger food, the challenge

The finger food have taken on a

growing importance in world-trade, so

as to have even a competition dedicated.

This is the challenge “Chef at Your

Fingertips” (www.chefinpuntadidita.

it), biennial (the fourth edition was held

last November in Padua during the days

of Tecno & Food) dedicated to treats to

be consumed without use of plates and

cutlery. That is a term, to finger food,

just for the record that was coded for

the first time in 2000, the Olympics of

cooking of Erfurt.

At page 29

Tempura scallops

with Colonnata

Lard and its

vegetables

Cook author: Devis Pasi

Ingredients:

n. 6 scallops

Fillo dough

Corn flour

Flour type “00”

Salt

Green zucchini

Carots

Onion “Naples” kind

Mayonnaise sauce

Soy sauce

Oil flavored with ginger

Oil for frying Fridor

Colonnata Lard

Frozen carbonated water

Prepare a basket with two sheets of

Fillo pasta, put it on the bottom of a

container of aluminum overturned and

baked in the oven at 180 degrees for

about three minutes.

Lightly moisten the Fillo dough before

baking.