Qualitaly_108

DEC. JAN. 2019 IV or even twice a week. A significant commitment that guarantees the satisfaction of those we serve. And that, consequently, generates a good reflection on our business. How is Maggengo Valtellina organized? The company structure, the warehouse, the staff, the delivery service... Our team is composed, besides us family members, of 8 people who rotate in the different tasks necessary within the company. Among these, including also the delivery service, entrusted to the internal staff, which has at their disposal a fleet of 5 trucks and 3 vans. We are thus able to guarantee delivery of orders within 24 hours, which are reduced to 12 in the case of the city of Sondrio and neighbouring areas. Finally, what balance can you draw from the association to Cooperativa Italiana Catering? First of all, it must be said that this is a positive outcome. Positive is in fact the evaluation of the brands that are provided to us through CIC, as well as the opinion on the advice provided by the commercial team of the Cooperative. For a small situation like ours, membership of CIC is also an effective opportunity to develop knowledge useful for the exchange of professional best practices. Exchange that, in our experience, has proved – and has been revealed as – a valuable tool for growth. In other words, CIC membership is a propellant both for the our turnover figures and for the quality of our work. AT PAGE 12 Qi Partners We like to surprise From Syracuse to Taormina through to the Aeolian Islands. A vast territory served by Unigroup Spa that has a sensational event in store in March ... By Maria Elena Dipace Founded in 1990 as a dealer of the most important Italian agri-food industry brands for the normal trade, organised distribution and major retail channel, Unigroup Spa in Siracusa has already begun to develop the need to integrate the HO.RE.CA . channel, the industry is livelier and more stimulating from a commercial and professional point of view. And so in 2004 the process of reversal of the course of the company began, which increasingly abandoned the long channel, specializing only in foodservice. After 15 years, more than 400% growth, the turnover is fully reversed with a ratio of 2% NT 98% HO.RE.CA. “Ours is a limited company,” – explains Francesca Tringali, Sales Manager – Governance consists of three members and the management of the company is entrusted to one of them who always monitors the company’s strategy. Your strong point is the quality of service. How does this translate in practice? Being partners and not just suppliers. The service offered by Unigroup is a personalized one that, with care and professionalism, guarantees to each customer a daily consultancy service for the choice of the assortment of their business and the possibility to order even in small quantities. We have designed an innovative product transport system that allows us to cover the territory (from Siracusa to Taormina, crossing the provinces of Ragusa, Catania, Messina to the islands Aeolian), and the availability of a 24-hour delivery in case of a client’s urgent requirements. You have a range that goes beyond food... If we want to be a reliable partner for the customer and, above all, exclusive within his business, we must have an assortment that does not put him in difficulty, forcing him to look elsewhere for his needs. Beverage and non-food therefore can only be an integral part of our assortment and therefore our focus. Next March you have organized a big event. Why this choice? And how will the event be hosted? It is an open day, lasting three days, from 18 to 20 March 2019. It was a desire that we have had for years, but we see it as incompatible to welcome our customers at our headquarters and, at the same time, offer the opportunity to try our products finished and ready for the use. Hence the idea of bringing customers to one of the most prestigious premises in Syracuse, a super luxury location with an area suitable for hosting the event. The location is that of the Grand Hotel Minareto Deluxe, which, as it’s still closed at that time of the year, will be for our exclusive use (even offering its one-hundred rooms to customers from the most distant provinces). One of the most beautiful things in our opinion is that not only our HO.RE. CA. customers will be able to attend this event, all those who are not our customers are invited, and this is an important message that we want to spread and emphasize. Over time, we have been told by new customers that they never wanted to contact us because they thought we were not delivering to their remote village. Only in this way will they know the quality of our service and the excellence of our products. You will have over 70 exhibitors... The purpose of the open day is to create a showcase of all our products, and to do so in the best way we had to involve our suppliers, especially all those whose production must be explained, told and above all tasted, because the purpose of the event is precisely to taste in order to appreciate. But there will also be non- food exhibitors, for the mise en place, the finger food, the corporate line, and especially beverage exhibitors for the nightlife, the most prestigious cellars, MAGAZINE